Journalists have been complaining lately about the pressure to generate page views. Such pressure is not new. But it’s intensifying. It’s now a luxury for a reporter to write a story about an obscure but important topic. That used to be a job requirement. Now it’s a career risk.
Example: let’s say an interesting startup has a new and different idea. Many reporters now won’t touch it because (a) the story won’t generate page views, and (b) few people search on terms germane to that startup. Potential SEO performance is now a key factor in what gets assigned.
Two reporters from two different publications this month both told us the same thing: if you want to write a story on an interesting but obscure topic, you had better feed the beast by writing a second story about the iPad or Facebook or something else that delivers page views and good SEO. It’s almost like a musician who has to play weddings and bar mitzvahs in order to play something more satisfying. It has come to this.
Seriously! Writers never had to whore out to pay the bills before the internet came along!
True Fact: Before the Web, newsmagazine writers only did stories about things that no one had ever heard of (or even cared about!).
That was a golden age, my friends.
- Download Greasemonkey
- Return to the Userscript page and hit ‘install’
- Hit ‘install’ again!
- Refresh your /dashboard
- Go to the Userscript page and hit ‘install’
- Click ‘continue’
- Refresh your /dashboard
(If it doesn’t work, try harder.)
‘A recurring dream is a dream which is experienced repeatedly over a long period.’
A few people answered this post and now I’m intrigued, I’d like to hear if anyone else has had recurring dreams, or any strange experiences in general involving dreams. Message me if you run out of space, I love hearing about things in detail. If I get enough responses I will feature you in a future post.
Clockwork - Office Musik (Dwight K. Shrute vs Weezy)
Day WeekMonth has officially been made. This is almost too much for me to even begin to comprehend.
arthur’s walk-in closet obvs
The person who labelled this as “arthur’s walk-in closet” is clearly so, so accurate. HOWEVER, WHERE ARE THE WEAPONS STORED? I like to think in a secret panel behind the TV?
learning how to walk through his dad’s butt.
In my travels last night and in emails this morning I had three distinct label/publisher execs confirm the same number: that @Spotify has right in the ballpark of 70,000 paid Stateside subscribers after only one week in business. It’s hard to put these numbers into context, but it would also be…